Retail Rocket
Retail Rocket is a marketing automation platform that helps online retailers increase sales through personalized product recommendations, triggered email campaigns, web push notifications, retail media, and a range of other e-commerce products.
Cross-Device Visitors
Combining actions of a single user from different devices into a unified profile to provide relevant recommendations and effective communication.
Retail Rocket Widgets
Simple integration of blocks for displaying personalized recommendations and sponsored content
<div data-retailrocket-markup-block="67f582e5ee07f95127d16a62" ></div>

Effective Email Campaigns
Create emails without code in the visual WYSIWYG builder or use HTML with Liquid for full control.

<!DOCTYPE html>
<html>
<head><title>Complete your purchase</title></head>
<body>
<div>
<div style="text-align:center;margin-bottom:20px;">
<h2>Hello</h2>
<p>You added items to your cart but didn't complete your order.</p>
</div>
<h3>Your cart:</h3>
<div style="display:flex;">
{% for item in cart.items %}
<div style="text-align:center;flex:1;">
<p>{{ item.name }}</p>
<p><s>{{ item.original_price }}₽</s> {{ item.discounted_price }}₽</p>
<a href="{{ item.url }}"><button>Buy</button></a>
</div>
{% endfor %}
</div>
<div style="text-align:center;margin-top:20px;">
<a href="{{ cart.checkout_url }}">Complete your purchase</a>
</div>
</div>
</body>
</html>
Product Catalog
The product catalog is available in three formats: YML, Google Feed, and through Product API (JSON). Choose the integration method that works best for your project.
<?xml version="1.0" encoding="UTF-8"?>
<yml_catalog>
<shop>
<categories>
<category id="1278">Smartphones</category>
</categories>
<offers>
<offer id="1637" available="true">
<url>http://example.com/product/id1637</url>
<price>226.50</price>
<categoryId>1293</categoryId>
<picture>http://example.com/images/1637_1.jpg</picture>
<name>Smartphone</name>
<param name="Body">Aluminum</param>
<description>Product description</description>
<vendor>Manufacturer name</vendor>
</offer>
</offers>
</shop>
</yml_catalog>
<?xml version="1.0"?>
<rss xmlns:g="http://base.google.com/ns/1.0" version="2.0">
<channel>
<item>
<g:id>TV_123456</g:id>
<g:title>Television</g:title>
<g:description>TV allows you to enjoy your favorite shows in formats up to 4K HDR</g:description>
<g:link>https://store.google.com/product/chromecast_google_tv</g:link>
<g:image_link>https://images.example.com/TV_123456.png</g:image_link>
<g:availability>in stock</g:availability>
<g:price>499 EUR</g:price>
<g:brand>Google</g:brand>
<g:product_type>Home > Electronics > Televisions</g:product_type>
<param name="paramName">paramValue</param>
</item>
</channel>
</rss>
{
"id": <product ID>,
"name": "Example product name",
"price": 777,
"pictureUrl": "http://example.com/path/to/Photo.jpg",
"url": "http://www.example.com/path/to/productPage",
"isAvailable": true,
"categoryPaths": ["Women/Clothes/Skirts","Women/New Arrivals"],
"description": "Some text description",
"vendor": "Brand name"
}
Main Sections
Everything needed to launch and use Retail Rocket
Product Recommendations
Description of algorithms and methods for getting recommendations
Using Algorithms
Tips for placing blocks on pages and recommendations for choosing algorithms.
Smart Placement
Launch process and description of the sponsored placements product