List of Main System Variables

Variables are used in Email, SMS, Push templates, and trigger communications.
The syntax supports fallback values via the | separator.

Available Variables

Variable	Description
$[partner_name]	Name of the store (partner).
$[site_url]	Website URL saved in the client profile upon record creation.
$[full_name|Customer]	Client's full name. If missing — the value after `
$[first_name|Customer]	Client's first name. If missing — the fallback is used.
$[middle_name|Customer]	Client's middle name.
$[last_name|Customer]	Client's last name.
$[points_confirmed]	Number of confirmed points with text (e.g., "bonus points").
$[points_unconfirmed]	Number of unconfirmed points with text.
$[points_total]	Total number of points (confirmed + unconfirmed).
$[points_spent]	Number of points spent over all time.
$[no_plural_points_confirmed]	Confirmed points without text.
$[no_plural_points_unconfirmed]	Unconfirmed points without text.
$[no_plural_points_total]	Total number of points without text.
$[no_plural_points_spent]	Spent points without text.
$[custom_vars["custom_var_name"]|default]	Client's user variable with a fallback value.
$[target_email]	Email of the user who activated the trigger.
$[current_sender_email]	Email of the message sender.
$[target_phone]	Recipient's phone number.
$[user_id]	Sailplay internal client identifier.
$[user["origin_user_id"]|not_user_id]	Client's external identifier.
$[gift_coupon_number|000000000]	Gift coupon number.
$[gift_name]	Gift name.
$[gift_points]	Gift cost in points.
$[gift_description]	Gift description.
$[gift["category_name"]]	Gift category name.
$[dep["reg_points"]]	Numeric value of the department parameter.
$[status["name"]]	Client status name.
$[status["pic"]]	URL of the status image (250×250).
$[user["points"]["total_earned"]]	Total number of confirmed earned points.
$[user["purchases"]["count"]]	Number of confirmed client purchases.
$[user["register_date"]["years_after"]]	Number of full years since registration.
$[user["register_date"]["days_after"]]	Number of days since registration.
$[promo_code["group_name"]]	Promocode from the specified group (for triggers only).
$[confirmation_code]	Confirmation code (e.g., for password reset).
$[email_code]	Email confirmation code.
$[order_num]	Partner order number.
$[purchase_id]	Purchase identifier in Sailplay.
$[date]	Current date or future date with formatting parameters.
$[oid_barcode]	Generates and displays a barcode by origin_user_id.
$[user["referral_promocode"]]	User's referral code.
$[email_activation_url]	Link to client subscription when using Double Opt-in.